INGREDIENT SPOTLIGHT: CBD
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Ingredient Spotlight: CBD
Ingredient Spotlight: CBD
By: Poosh
Considering dipping your toes into the world of CBD? You’ve stopped at the right place. Over the past year, the buzzy chemical has flooded the health and wellness space—most likely leaving you with a laundry list of questions and hesitations. Enter today’s post: the beginner’s guide to the non-psychoactive compound, where we’re exploring the fascinating mind, body, and beauty benefits of the cannabis derivative. We reached out to Allison Luvera, Head of Marketing forKurvana, to break down the wide-ranging therapeutic perks of the three-letter ingredient, so you can learn how it works with your body.
MIND
“Psychological and emotional benefits have been associated with cannabis since ancient times, and recent research is starting to suggest that CBD, one of the most prevalent active components of the cannabis plant, might be the key to this. CBD users swear by the non-psychoactive cannabis product as a viable option for managing everything from daily anxiety and insomnia, to more severe conditions like depression and PTSD. At Kurvana, our products harness the power of CBD combined with all-natural terpenes and botanicals to emphasize targeted effects, such as the uplifting experience of our Eucalyptus Mint vape pen, great for a pre-workout energy jolt or to ward off a mid-afternoon slump. CBD can also be a welcome relief to busy, working mothers who are looking to ease the anxiety associated with juggling a packed schedule or maintain balance during stressful moments, without the classic ‘high’ that cannabis products containing THC will deliver.”
BODY
“It’s no coincidence that professional athletes and action sports stars have been early adopters of CBD. Its anti-inflammatory and analgesic properties, plus its plant-based origins, make it a more natural alternative to drugstore pain relievers and prescription pills. Whether someone is plagued with chronic pain, acute muscle injury, or even just sore feet after a night out in high heels, CBD topicals, vapes, and edibles all have the potential to help ease everyday aches and pains. However, shoppers should be aware that all CBD products are not created equal, and carefully check the ingredient list on the label. Kurvana prides itself on developing products that are always clean and all-natural, never using CBD isolate, fractionated coconut oil (MCT), glycol cutting agents, or any other artificial flavors or additives.”
BEAUTY
“Just in the past year, CBD seems to be popping up as the trendy new ingredient in a multitude of different skincare and beauty products. While research behind the efficacy of CBD in these products is nascent, the potential is definitely there, due in large part to the ingredient’s powerful antioxidant and anti-inflammatory properties. When combined with other nourishing active ingredients, CBD might actually have some big beauty benefits. As a strong antioxidant, CBD may play a role in regulating collagen production and protecting against harmful environmental factors like the sun. As an anti-inflammatory component, CBD may be able to calm skin in those who suffer from rosacea, eczema, or are particularly acne-prone. With big beauty retailers like Sephora and Ulta embracing CBD products, you can be sure this is a beauty staple that’s here to stay.”
SWISS1876 UK Admin
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